Brand Guidelines
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Table of Contents
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About Chaos Labs
Short Boilerplate:
Chaos Labs builds technology that gives organizations visibility into their AI work and the knowledge it creates. Our products enable organizations to retain, govern, and own the intelligence generated by AI.
Extended Boilerplate:
Chaos Labs builds technology that gives organizations visibility into their AI work and the knowledge it creates. Our products enable organizations to retain, govern, and own the intelligence generated by AI.
Founded in 2021, Chaos Labs is a Series A company backed by Haun Ventures, Lightspeed Venture Partners, General Catalyst, Bessemer Venture Partners, and strategic investors including Kevin Weil, Naval Ravikant, and Balaji Srinivasan.
We believe the organizations that own the intelligence they create will outperform those that simply consume AI, and we’re building the infrastructure to make that possible.
Logos
Colors
Chaos Labs' palette centers on Chaos Blue, a bold, modern hue that defines the brand. Bright shades create strong visual impact, while softer tones in the UI ensure clarity and focus without distraction
Typography
Chaos Labs uses a combination of typefaces to create a clear, modern hierarchy. The primary typeface provides excellent readability for body text, while the secondary typeface adds character to headlines and key messaging.
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